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This will be a goal that is in the distant future and not clearly defined. It will probably be expressed as an abstract idea.
Eat your cereal. It will make you big and strong.
When will I become big and strong?
How will it make me big and strong?
What does big and strong look like?
Take heaven for example.
Oh how wondrous it will be when God's heaven I shall see.
What is heaven?
Where is heaven?
What do dead people do in heaven?
But even though you do not know the answers to any of the above questions this is where you should want to go and how you should want to appear.
Another example of an indefinable goal is inner peace. The cult will offer you a feeling of inner peace if you will only accept their road to the goal. One of the techniques used is sitting in a circle chanting. The group leader gives the group some sounds to chant. Many times they are meaningless word like sounds of no definition. They are done with "voice roll" which is monotoneistic low volume repetition.
Another form of chanting is repetitive prayers that must be done exactly word for word.
Then there are the songs; always the songs. When they are military they march you up to the pulpit to donate. Or perhaps they lull you into complacency. Or maybe lure you into subservience.
The carrot is always dangled in a way that is never clearly defined. If you try to pin down a leader to specifics the answer will probably be that the answer will be revealed at a later, more appropriate time
If, at any time, the organization is unable to give you a precise attainable goal, watch out! Vagueness is a major entrapment tool..